Stowe Boyd’s manifesto and The People’s Front

Stowe Boyd recently published "A Manifesto For A Third Way Of Work" (although the title will change). The manifesto forms the basis of the book Stowe plans to write throughout 2014, crystallizing the perspectives and insight he has forged and assembled over the years. And if you've read Attenzi – a social business story then […]

Influencing Influencer Marketing

WOMMA's new guidance on influencer marketing begins with the assertion: "This is not an update to the 2008 WOMMA Influencer Handbook - this is a complete rewrite ..." I'm not a WOMMA member but I am a special adviser to AMEC and The Conclave, and it was in this capacity that Brad Fay and I […]

Dell Social Media Predictions 2013

I enjoy Full Gesture Communication™ in Unaugmented Reality™ (#fauxtrademarks). As amazing as social media is becoming, it's still no full substitute for eye-to-eye interaction. I met the co-founding CTO of Yammer this week, Adam Pisoni, and our conversation came to life immediately in a way that I don't believe would be as easy to kindle […]

Social Media Management Buyer’s Guide

[Originally posted to Euler Partners.] We kicked off our New Year speaking with the eConsultancy team about the upcoming update to their successful Social Media Management Buyer’s Guide 2011. Here's a rundown of the questions Amy Rodgers put to us and our responses. 1) What are the most important trends occurring in this market? Maintaining […]

Internal communications discussed on CIPR TV

The latest episode of CIPR TV went out live yesterday afternoon, with plenty of interaction from the audience. The programme's guests are Jenni Wheller (@jenniwheller), Internal Communications Manager at SSP UK, and Mike Grafham (@mgrafham), Head of Customer Engagement at Yammer. I think you'll agree the audience's questions and the guests' responses make for an […]