Barking a top-down command to be bottom-up

dog barking
According to The Onion earlier this year:

Warning of severe consequences if he didn’t see results, Pantheon Digital Consulting COO Daniel Abelson, 59, told employees Monday he wants a relaxed, friendly company culture implemented by the end of the week ...

Interesting approach.

Organisational culture is a notoriously tricky thing to pin down. My favoured definition is simply – how things get done round here. And if you're tempted by new forms of organisation that retire command and control and emphasise self-organisation, how on Earth do you get that process started?

Can you use that command and control authority one last time to instruct people to dismantle command and control? Continue reading

Why can’t Deezer answer simple questions about privacy?

Deezer website screenshot

I've just bought an Onkyo TX-8150 network receiver. Lovely. Especially because it can drive two pairs of speakers, eats so-called hi-res music (24/192 with a 32/384 Hi-Grade DAC), and comes ready to play nice with the likes of Spotify, Airplay and Deezer.

Spotify tarnished its reputation somewhat with its privacy cock-up last year, and doesn't yet entertain hi-res. Apple's Airplay looks neat but doesn't do hi-res either, and totally ignores Android. Hmm. So let's check out Deezer I thought to myself. A rare European Unicorn. And while it describes lossless CD quality as hi-res when that's not really what the term means, I'm not sure my 'listening environment' is that sensitive! Lossless CD quality will do me. Continue reading

On the future of manufacturing

modelling additive manufacture

I was invited last week to talk about the future of manufacturing at an event run by the manufacturing practice of one of the big law firms. Here's a whistle stop summary. It's a mind-blowing vista.

Intro

On considering political, economic, social and technological factors, it's unarguable that we're contemplating major flux in manufacturing. As with any flux, today's players will either win out or lose out, and clearly everyone in this room wishes to contribute to and participate in the winning side of things!

With that in mind, I'd like to explore some major themes:

  • Dehumanisation
  • Dematerialisation
  • Decentralisation
  • Deindustrialisation

That list sounds fairly destructive, yet I believe manufacturing is then transformed, manufacturing is vital, and manufacturing is more exciting than ever. Continue reading

“A New Balanced Scorecard for Communications” – a critique

The Business of Influence, Sheldrake, Wiley, 2011

I've just been pointed to a recent post by Tim Marklein on The Measurement Standard, A New Balanced Scorecard for Communications. I can't endorse it as it stands, as I understand it, and this post explains why.

For a bit of background, this summary of the Balanced Scorecard and associated Strategy Maps is based on the one in my book, The Business of Influence, and is one of my post popular webpages attracting thousands of visitors every month ;-) Do check it out if the Scorecard is new to you.

Having been frustrated by the very narrow practice of public relations, by the plain wrong approaches to alignment and performance measurement, and by the seeming isolation of the PR function from the rest of the business at a time when its best qualities are more vital than ever, I sought in 2009 to crystallise my ideas to help organisations transition to a more relevant and mutually valuable model. Knowing that organisational change is hard, I focused on the dominant way some of the world's largest and most successful businesses seek to articulate and guide performance – the Balanced Scorecard – in order to tap into the monster's own strengths, jujitsu style.

I called the resultant framework the Influence Scorecard, and I was delighted that Robert Howie, then the Director of the Kaplan Norton Balanced Scorecard Hall of Fame for Executing Strategy, penned the foreword. Continue reading

Recoding public relations

PR Genome conference New York 2015

Having co-founded, built and sold a PR consultancy. Having written a book on reframing marketing and PR for the digital age that's now recommended reading across a number of under- and post-graduate courses. Having made some of the first presentations to the PR profession on the implications of the Internet of Things, the Semantic Web, and machined media. And having co-founded the CIPR's prolific social media group, I have it appears left the profession. And for some good time now.

I've taken the best the PR profession and academe have to offer the world, and then determinedly escaped its narrow practice. I've found I can now offer consultancy that isn't framed by preconceived ideas of PR. I can combine it with management consultancy more broadly, with org design and social business, with digital transformation and web science, without anyone saying "that's not PR!"

It does I admit help that I am a chartered engineer. Engineering is my nature. I will always be an engineer, but my association with PR is always framed these days in the past tense, if only to disassociate myself from inadequate and inappropriate context.

21st Century public relations isn't a synonym for media relations, or earned media, or simply "communications" come to that. It isn't publicity or, worse, spin. It isn't a side function and it's definitely ill-suited as a marketing function. Continue reading

Google on collaboration – a new study

Google collaboration report June 2015
First published to Gigaom Research.


Our customers often tell us that encouraging and enabling collaboration has dramatically improved their business. We decided to dig a little deeper by conducting some original cross-industry research that measures the power of workplace collaboration in concrete terms.

This is how Google introduces the findings of its recent survey of senior staff and C-suite executives at 258 North American companies across a wide range of business sectors and sizes. (PDF of full report.) The primary conclusion is presented up front:

… collaboration has a significant impact on business innovation, performance, culture and even the bottom line.

This is quite right and quite wrong. Collaboration is at once driven and the driver; it is both a cause and an effect. As is culture come to that. Effectively, Google must grapple with two distinct appreciations of business among its customers and prospects.

Simply complex

If there’s one thing that differentiates organization this century from the last it’s that we may now acknowledge complexity and do something about it. We increasingly have the technologies to help navigate complexity. Choosing to do so offers competitive advantage for the time being; there will soon come a time when failing to do so renders an organization unresponsive, fragile and, consequently, bust. (Note that complexity and complication are different things.) Continue reading